Blog
Nine Promotional Hacks to Keep Your Marketing from Taking a Vacation this Summer
Memorial Day is in the rear-view mirror, which means summer weather is about to hit and vacation “season” soon will be in full swing, including for yours truly and the Monkeyz staff. It’s an annual rite that’s good for the body, mind, and spirit—and good for...
Embrace Gratitude and Fortitude this Memorial Day
Looking back through the Monkeyz archives, I was shocked to see that I’ve never written a Memorial Day blog—shocked because Memorial Day aligns with a couple of my favorite of life’s tenets: “gratitude” and “fortitude.” Gratitude for those around us each and every day...
You’ve Got Intelligence, Now Do Something With It!
Do you value market intelligence, or do you just assume you know your marketplace and customer motivations? Far too often, this King Monkey has seen the gathering of market intelligence relegated to the “nice to have but not necessary” portion of marketing budgets. At...
Give Your Mother’s Day Celebration a Digital Boost
Does writing about social media in a Mother’s Day blog mean I’ve completely surrendered to the digital age? Perhaps. But is that such a bad thing? These are the times in which we live, after all. I was recently in a brainstorming session with my team. The topic of old...
Let’s Be Positive: Why Would You Want to be Anything Else?
Being positive broadens the mind and unburdens the soul. It leads to more creativity, greater resiliency, and rampant innovation—all those things near and dear to Barrel O’Monkeyz staff, clients, and colleagues. Where do you rate yourself personally and professionally...
We’re Back: Sea Otter Bigger and Better than Ever
By all indicators, this year’s Sea Otter Classic in Monterey, CA was bigger and better than ever, with more exhibitors (400+), more sponsor banners (900+), and 8% growth in the number of athletes competing. As for the number of visitors/spectators, while the exact...
On the Road: Sea Otter Bound!
The King Monkey (aka me, Paul June) is on the road this week to the Sea Otter Classic in Monterey, California with Kim Merrill of Merrill Marketing/Communications, a full-service public relations agency specializing in branding, marketing, and communications...
Make Your Message So Clear Even a Visitor from Space Would Understand
So you’ve just landed on planet Earth from deep space, smack in the middle of the LA metro-plex, not far from Mel’s Diner. No, you haven’t decided to get back in your flying saucer immediately and beat a hasty retreat back to the home world (though I cant’t say I’d...
Are You Curious?
Writer, broadcaster, and "man of the arts" Arnold Edinborough once wrote, “Curiosity is the very basis of education and if you tell me that curiosity killed the cat, I say only the cat died nobly.” Personally, I don’t believe curiosity killed the cat. I believe...
Artistic Elements & Industrial Design: Does Your Item Pass the Copyright Test?
Whether or not the design elements of cheerleader uniforms can be copyrighted might, at first glance, seem a bit inconsequential. After all, except for certain graphics, school/team colors, or stitch patterns, cheerleader outfits are all pretty much the same, aren’t...
Does Your Business Have “App” Appeal?
Having an App for your business is a near must these days. Large business or small, deploying an App fills essentially the same business need that Websites first began to fill 15 or so years ago by providing customers and prospects a digital space in which to interact...
Do Your Projects Suffer from Scope Creep?
Scope creep—the tendency of a project to grow beyond its original parameters—can happen to the best of us, often despite the best intentions of all involved. Scope creep can rear its head in virtually any aspect of our home or work lives: You stop off at the grocery...
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.