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Holiday Spending: It’s Not Just for Retailers

Holiday Spending: It’s Not Just for Retailers

December is here, which means the holiday gift giving season is upon us. Retailers big and small have stocked their physical and virtual shelves with all sorts of goodies, gadgets, and other temptations for consumers, and all retail marketing is focused on one thing:...

How Gratitude is Good for Your Business

How Gratitude is Good for Your Business

Time flies when you’re having fun, which means summer has come and gone and the holiday season has snuck up on us once again. Thanksgiving is next week, and then we’re on to Hanukkah, Christmas, Kwanzaa, and other winter holidays before we hit the homestretch toward...

Google Analytics: What’s In it for Me and My Website?

Google Analytics: What’s In it for Me and My Website?

Ask any web developer or web marketer whether Google Analytics is important and you’re likely to get similar replies—something along the lines of “it’s important” or “you should do it” or “you need to have the data.” But as the owner or marketing leader for your...

Making the Case for Brand Consistency

Making the Case for Brand Consistency

In today’s marketplace, most companies appreciate a little free publicity through social media, blogs, and online articles. It’s almost an unavoidable consequence of doing business in this day and age. But with the pervasiveness of social media and the ubiquitous...

Online Reviews: Are they for Real?

Online Reviews: Are they for Real?

When you read a review online do you really, really know for whence it came? Whether it’s a 5-star review or a negative Nancy (or Norm), can you rely on its veracity? After reading a recent Wall Street Journal article, I’m not so sure. In Have Online Reviews Lost All...

Hanging with the Junes in July: News from Monkeyz Nation!

Hanging with the Junes in July: News from Monkeyz Nation!

It’s been a while since this King Monkey has checked in with an update on all things monkeyz-related. How have you been?  I’ve been great, family’s been great, and business has been great. How lucky am I? First things first, just as Monkeyz Nation continues to grow,...

What to Expect of Influencer Marketing in 2019

What to Expect of Influencer Marketing in 2019

Message from the King Monkey about Influencer Marketing Influencer marketing is when a brand leverages influencers—celebrities, well-known experts/authorities, target audience peers with large social media followings, bloggers, reviewers, and others—in its field or...

BOM Hits the Road for Networking Opportunities

BOM Hits the Road for Networking Opportunities

I’m a firm believer that, tempting as it is, you simply can’t conduct all business from behind a desk or by phone or email. Sometimes you just have to get out and shake hands and meet people face-to-face. That’s why a few times each year this King Monkey hits the road...

When You’re Not There, Who Does The Work?

When You’re Not There, Who Does The Work?

I’ve written a lot in this blog about how every team needs to have a star performer—a certain someone who always seems to step up at just the right time with an extra effort to propel you and your efforts forward. While I firmly embrace the idea of a star performer,...

LET’S GET CREATIVE

Barrel O’ Monkeyz is a San Diego-based strategic marketing agency specializing in Sports and Active Lifestyle markets. We serve as a seasoned, outsourced marketing team for companies looking to ramp up sales and launch new products. Our barrel is full of talent and creative arms ready to prove we don’t just monkey around!