by King Monkey | Jun 22, 2016 | Uncategorized
(Update to original post from June 2013) Marketing 101 teaches us to define our ideal clients or customers (our “target audience”) and to gear our communications and marketing efforts toward that broad group. Not to the exclusion of others, of course, but the idea is...
by King Monkey | Jun 14, 2016 | Digital Media, Fun, Marketing Tips, Public Relations, Social Media, Story Telling, Traditions, Uncategorized
In case you’ve been living under a rock for the past month and need a reminder, Father’s Day is on Sunday. It’s time to break out the steaks and BBQ grills, fill coolers with ice and cold brews, and restock your Dad’s inventory of ties he shouldn’t...
by King Monkey | Jun 7, 2016 | Advertising, Branding, Digital Media, Marketing, Marketing Strategy, Marketing Tips, Target Market, Uncategorized, Websites
Digital marketing, like traditional marketing, is most effective when you “look before you leap.” In other words, consider goals and objectives, and then focus on necessary tactics, not the other way around. Sounds straightforward, I know, a real no-brainer, but you’d...
by King Monkey | May 31, 2016 | Branding, Digital Media, Marketing, Uncategorized
The transition away from what’s known as “traditional marketing”—what we, back in the day, simply called “marketing”—is accelerating. Newspapers and magazines large and small are forgoing print editions in favor of online versions; and even billboards are getting...
by King Monkey | May 3, 2016 | Uncategorized
Dear Barrel O’Monkeyz reader, I hope this blog finds you and yours in good health. It’s been some time since I wrote one of my infamous “Barrel O’Monkeyz Updates,” so I figured it was about time for this King Monkey to speak up. Man . . . where do I begin? It feels...
