by King Monkey | Jul 24, 2019 | Blog Tips, Branding, Entrepreneurs, Marketing, Story Telling
Most marketing novices think selling is simply a matter of telling your prospective customers all about what you do or can do—a cataloguing of features the prospect is likely to be interested in. I call this the “laundry list” approach to marketing. But in a world...
by King Monkey | Apr 3, 2018 | Business Development, customer service, Entrepreneurs, Public Relations
Facebook and Mark Zuckerberg have been in the news recently—A LOT. Of course, the tech giant has been in the news for years, and usually around the unprecedented growth of Facebook and its reach around the globe and into our daily lives. For the most part, it’s been...
by King Monkey | Feb 14, 2018 | Business Development, Entrepreneurs, Marketing, Marketing Strategy, Marketing Tips
Are you one of those business owners or managers that dares to question the norm? Do you wonder about changing things up in the workplace because you’re not convinced that doing things the same way you’ve always done them is good for business, employee morale, or...
by King Monkey | Feb 7, 2018 | Business Development, Entrepreneurs, Marketing, Marketing Strategy, Marketing Tips
In Star Trek lore, a “disruptor” is a Klingon weapon that, as its name suggests, “disrupts” a target’s cell structure, either inflicting heavy damage to said target or vaporizing it. In business, though, disruption doesn’t relate to inflicting mortal wounds, but...
by King Monkey | Jan 31, 2018 | BOM People, Business Development, Entrepreneurs, Leadership, Mentoring, Networking, Pay It Forward
Have you ever been a mentor to someone—and I don’t just mean have you ever given someone else advice (who hasn’t?). What I mean is have you ever truly mentored someone? Have you been that adviser, counselor, or guide to someone who’s just starting out or to someone...