by King Monkey | May 17, 2017 | Branding, Business Development, Entrepreneurs, Marketing, Marketing Strategy, Marketing Tips, Product Development, Target Market
Do you value market intelligence, or do you just assume you know your marketplace and customer motivations? Far too often, this King Monkey has seen the gathering of market intelligence relegated to the “nice to have but not necessary” portion of marketing budgets. At...
by King Monkey | Mar 29, 2017 | Branding, Design, Digital Media, Entrepreneurs, Intellectual Property, Product Development
Whether or not the design elements of cheerleader uniforms can be copyrighted might, at first glance, seem a bit inconsequential. After all, except for certain graphics, school/team colors, or stitch patterns, cheerleader outfits are all pretty much the same, aren’t...
by King Monkey | Mar 22, 2017 | Branding, Business Development, Design, Digital Media, Marketing Strategy, Marketing Tips
Having an App for your business is a near must these days. Large business or small, deploying an App fills essentially the same business need that Websites first began to fill 15 or so years ago by providing customers and prospects a digital space in which to interact...
by King Monkey | Mar 8, 2017 | Branding, Business Development, Entrepreneurs, Marketing, Marketing Strategy, Marketing Tips, Networking
People are inundated with emails, tweets, likes, shares, posts, and more every minute of every hour of every day. Terabytes and petabytes of information course continuously through the arteries of the Internet. What comes after a petabyte (a million gigabytes), I...
by King Monkey | Mar 1, 2017 | BOM People, Branding, Entrepreneurs, Intellectual Property, Product Development, Uncategorized
Your brand is the way consumers experience your business. It’s the story of who you are and how you show up in the hearts and minds of consumers and your customers, encompassing everything from your logo and your product or service’s “look and feel,” to the way you...