by King Monkey | Mar 1, 2017 | BOM People, Branding, Entrepreneurs, Intellectual Property, Product Development, Uncategorized
Your brand is the way consumers experience your business. It’s the story of who you are and how you show up in the hearts and minds of consumers and your customers, encompassing everything from your logo and your product or service’s “look and feel,” to the way you...
by King Monkey | Feb 22, 2017 | Uncategorized
We don’t get far in life without a plan—some sort of roadmap to guide us from point A to point B and beyond. Sure, we might be able to get by in some areas of our lives without a plan—and I’m all for spontaneity—but, eventually, lacking a plan or a roadmap for the way...
by King Monkey | Feb 15, 2017 | Business Development, Entrepreneurs, Marketing, Uncategorized
As I write this, Oroville Dam in northern California is still in crisis mode, but hasn’t been breached. Hopefully it will not . . . and prayers go out to all in the potential path of destruction. As I’ve been watching the news and catching updates on my favorite...
by King Monkey | Feb 8, 2017 | Business Development, Entrepreneurs, Marketing, Marketing Strategy, Uncategorized
“Strategic” is one of those words that has become increasingly popular in the business vernacular. I wonder, though, if most of us know what it truly means, or if it’s nearing status as one of those throwaway words or phrases such as “engagement” or “high quality.”...
by King Monkey | Feb 2, 2017 | Business Development, Entrepreneurs, Marketing, Marketing Strategy, Target Market, Uncategorized
The hills of San Diego and southern California are a bit greener these past few weeks. Recent rains have helped ease some of the drought conditions that have turned roadsides, hillsides, and backyards various shades of dusty brown the past few years. I find all the...
