by King Monkey | Aug 17, 2016 | Blog Tips, Business Development, customer service, Influencers, Uncategorized
When this King Monkey decides to part with his hard-earned dough, he expects to be treated well. I don’t think I have unrealistic expectations. I simply expect the product or service I buy to deliver on its promise—that’s first and foremost. If it’s supposed to slice...
by King Monkey | Aug 10, 2016 | Uncategorized
In the minds of consumers when everything is equal about a particular product or service, what’s left? What distinguishes one brand from the rest of the chatter? Quite often, the decision to buy a product or service is based on emotion—on the ability of a brand story...
by King Monkey | Aug 3, 2016 | Business Development, Entrepreneurs, Gratitude, Uncategorized
The Opening Ceremonies for the Rio Olympics are this Friday. Are you excited? I am (beach volleyball kicks off bright and early Saturday morning), though also a little apprehensive. The obstacles facing the Rio Olympics are well documented. In case you’ve been up in...
by King Monkey | Jul 27, 2016 | Uncategorized
Did you observe “Get to Know Your Customers Day?” It was last Thursday, July 21. It’s a day designed to encourage businesses to reach out to their customers and get to know them better. Sounds like a good idea to me, and if you did miss it, there’s no need to fret....
by King Monkey | Jul 20, 2016 | Business Development, Digital Media, Marketing, Marketing Strategy, Marketing Tips, Social Media, Uncategorized
Business News Daily describes the measure of success for a brand’s social media and digital marketing efforts as the ability to use it “to grow a flourishing community of fans.” I couldn’t agree more, though I’d probably add that lasting success comes from the use of...
