by King Monkey | Oct 8, 2014 | Uncategorized
Just as we expect the sun to come up tomorrow, or for there to be no one approaching us head-on in our lane when we round a hairpin turn, or that when we toss something up, it will come down, we come to expect certain things from brands. It’s just like the law of...
by King Monkey | Sep 23, 2014 | Uncategorized
Your brand is the sum of your actions, your words, how others experience you, and how they perceive you. This holds true whether you’re an individual (personal brand) or you represent an organization (company brand). Your brand is your reputation. It sets...
by King Monkey | Jul 17, 2014 | Uncategorized
Success comes from being able to tell the story of your brand and engage audiences in ways that are creative, non-intrusive, and fun. Below is how we tell our brand story at Barrel O’Monkeyz. As our name suggests, we are energetic, nimble, and don’t believe business...
by King Monkey | Jul 8, 2014 | Uncategorized
What does the story of your brand tell your audience about your products or services . . . about your company? Is your brand nothing more than a logo, a tag line, and a business card, or does your brand connect emotionally with those you serve? (Hint: If it doesn’t,...
by King Monkey | May 14, 2014 | Uncategorized
I never know, week to week, from where the seeds of my next blog might come. Sometimes, something will catch my eye—a news article, TV show, chance encounter, LinkedIn post, or some other social media share. It’s all part of the creative process, and this week I’ve...