You Make the Call (to Action)
Without obvious next steps or calls to action, sales messages often fall flat.
Without obvious next steps or calls to action, sales messages often fall flat.
Executing without strategy is like swinging from tree to tree in the jungle with your eyes closed. Chances are you’ll miss. Doing something just for the sake of “doing” is not a solution.
Just because today’s technology gives you the ability to compete on a grand stage doesn’t mean you should. Are you better off being a big fish in a smaller pond?
When a message is not targeted, relatable, simple, unique, or of interest to the recipient it won’t be well received or memorable.
Knowing how many people are accessing your web site, what their experience of it is, and whether they are buying what you’re selling is . . . priceless.