Blog
In Times of Uncertainty, Brands Must Be More than Fair Weather Friends
When things are going well, it’s easy for businesses to be generous with their time, resources, patience, and general good will. It’s easy to be confident, bold, and forward thinking. But when times get rough or uncertain, many brands simply retreat, begin to focus...
Your Brand & COVID-19: Should You Stay the Course or Pivot?
There’s a new buzz word making the rounds in business circles. If you’ve had your ear and eyes to the news grapevine the last few months, I’m sure you’ll recognize it. Close on the heels of the now cliché phrase, “We’re here for you,” is the term “pivot” as it relates...
Restart Essential: Your Public Relations Strategy
At the heart of any successful company’s growth strategy, you will find a well-thought out and executed Public Relations campaign, and PR is especially critical now as companies reopen and reconnect with consumers. The content of your public relations leads to...
Restart Essential: Your Digital Marketing Strategy
Even when we're not dealing with a worldwide pandemic, subsequent economic slow down, and an "uneven" re-opening of businesses and the economy nationwide, digital marketing is not as simple as posting some content to your blog or website and sharing on social media....
Restart Essential: 11 Social Media Best Practices
Now that businesses are reopening and the economy is seeing a bit of a bounce back, it’s time to revisit those crucial elements of your business growth strategy. Needless to say, how you utilize social media should be chief among your marketing tactics when it comes...
Restart Essential: What Shape is Your Website In?
Businesses are slowly beginning to open their doors—virtual or otherwise—across the country. As they do, consumers look to company websites and social media pages for up-to-date information that reflects the current state of the business, as well as a way for them to...
How Can You Make A Difference?
Not everyone can march. Not everyone can lead. But we CAN all do our part. Listen. Learn. Speak up. Every day our thoughts and actions contribute to the ripples in life’s pond. What we say and do really does matter, now and for future generations. The team at BoM...
Don’t Let Analysis-Paralysis Stop You in Your Tracks
In the best of all worlds, for every decision we make and every action we take we would have sufficient time to consider every angle, think through all scenarios, and answer every "what if" question that comes to mind. We don't live in such a world. In business,...
Put Down Time to Work for Your Business
Many bricks and mortar businesses are using their down time due to the Coronavirus shutdowns to clean up, renovate, organize, and do a lot of little things they could never get to because they were too busy and their stores or establishments too full. Kudos to them...
When There’s a Will, There’s a Way: Connect Virtually for Work and Play
The most successful companies are those best able to adapt to rapid change in the marketplace. It goes without saying that the last few weeks have seen a whirlwind of upheavals across the globe on numerous personal and professional fronts due to the COVID-19 pandemic....
In Trying Times, Should You Speed Up or Slow Down Your Marketing?
It’s safe to say that none of us could have foreseen the events of recent weeks as the world grapples with containing the COVID-19 pandemic. Here in the United States, schools, places of worship, and many businesses are shuttered as people shelter in place hoping to...
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.