Blog
Niche Social Networks – The Place to Be and To Be Seen By Your Peers
It’s a given that networking is critical to just about any kind of business success—and has been for as long as business has been around (and that’s quite a long time). These days, though, networking consists of much more than traditional mixer events, tradeshows, or...
Questions About Affordable Care Act Open Enrollment? We Got You Covered.
Open enrollment for health care insurance, whether you’re getting benefits through an employer, a state program, or are self-funding, has never been an easy proposition—and adding the Affordable Care Act (aka “Obamacare” or “ACA”) to the mix in recent years has not...
Your Evolving Brand: Can it Stand the Test of Time?
Sometimes it’s fun to look back and wonder, what was I doing on this day a year ago, two, three . . . you get the idea. Looking back is a good way to see how or if your thinking has changed or if you’ve made the progress you’d planned on (or not). Perusing the Monkeyz...
Winners Stay True to Their Brands
My Oakland Raiders started off their 2016-17 NFL season with a victory, and my LA Dodgers are four games up on the Giants as I write this. All is good (for the moment) in the Paul June sports multi-verse. Yes, I know—they really aren’t “my” teams, but it’s hard to...
Do You Have A Story to Tell?
Labor Day weekend has come and gone. It’s the proverbial marker to end summer and begin fall, though by the calendar (and for those of us in warmer climes) summer has a few more weeks on the dance card. Chances are you got together with friends and family at some...
Branding: What’s in a name?
I get asked all the time where I came up with the name “Barrel O’Monkeyz.” I've always been intrigued by monkeys. They always seem to be having fun. Monkeys make me laugh. And that's a big part of who I am . . . and the kind of organization I wanted my company to be....
Stay Well, Be Well All Year Long
As summer winds down, all of our beach bodies and good eating habits run the risk of taking a back seat to back to school and back to work responsibilities. As we get busier, and as we return to our normal habits, work routines, and school schedules, it’s easy to lose...
Customer Service: Your Golden Opportunity to Exceed Expectations
When this King Monkey decides to part with his hard-earned dough, he expects to be treated well. I don’t think I have unrealistic expectations. I simply expect the product or service I buy to deliver on its promise—that’s first and foremost. If it’s supposed to slice...
How Does Your Brand Design Help You “Go for the Gold?”
In the minds of consumers when everything is equal about a particular product or service, what’s left? What distinguishes one brand from the rest of the chatter? Quite often, the decision to buy a product or service is based on emotion—on the ability of a brand story...
Entrepreneurs Can Learn from Olympic Athletes’ Pursuit of Greatness
The Opening Ceremonies for the Rio Olympics are this Friday. Are you excited? I am (beach volleyball kicks off bright and early Saturday morning), though also a little apprehensive. The obstacles facing the Rio Olympics are well documented. In case you’ve been up in...
Make “Get to Know Your Customers Day” an Every Day Occurrence
Did you observe “Get to Know Your Customers Day?” It was last Thursday, July 21. It’s a day designed to encourage businesses to reach out to their customers and get to know them better. Sounds like a good idea to me, and if you did miss it, there’s no need to fret....
It’s Summer. Do You Know Where Your Customers Are?
Business News Daily describes the measure of success for a brand’s social media and digital marketing efforts as the ability to use it “to grow a flourishing community of fans.” I couldn’t agree more, though I’d probably add that lasting success comes from the use of...
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.
