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From Launch to Lasting Results: How the Right Marketing Partner Can Drive Success
The pressure for businesses of all sizes to stand out and succeed is immense these days. To succeed, you need a marketing partner that combines creativity, consistency, and adaptability.
Entrepreneurs WANTED! – Making Innovation Profitable
There’s a simple business axiom on which I think we all can agree: “If you can’t turn a profit, you really don’t have a business and you won’t stay around very long.” This doesn’t mean you have to turn a profit day one—few businesses do, and even the IRS assumes most...
Networking: A Give and Take Proposition
It’s official—as of September 22 at 4:44 pm ET (the autumnal equinox) summer is over. Now it’s time to get back to work after July and August vacations and make a last dash toward year’s end before the holidays hit. It’s also time to think about reconnecting with...
Innovation Alone No Guarantee of Success
Just because something is innovative, does that mean commercial success is assured? If you listen to most politicians, you’d think the answer is “yes.” Innovation is good, they tell us. Innovation is what drives the American economy, makes us different, makes us want...
It Does No Good to Over Promise
We've all been there: buyer’s remorse. What looked so good in the store, on the lot, or on the Web site, doesn't look so good now that I've got it home or in the office. What was I thinking? Chances are I wasn't . . . and if you find yourself in a similar pickle, that...
Planning Away Procrastination
It took me at least four attempts to start writing this blog. I kid you not. It’s not that I didn’t want to write the blog, or that I didn’t have anything to say. (I rarely have nothing to say!) Rather, every time I pressed my finger tips to keyboard, something else...
Keeping It All in Balance
Where has the summer gone? Hopefully, the summer months have been treating you well and you’ve been able to balance a bit of play time with work time. But with Labor Day just around the corner, it’s back to school and back to work . . . and a whole new sort of...
It Is All About Who They Know
What if I told you that you could market your product or service to a handful of key individuals and be just as successful, if not more so, as you would casting a wider net to reach a bigger audience? Would you think, “Paul’s been spending too much time on the...
Content Still Matters
The sales this week of the Boston Globe and the Washington Post to John Henry (Boston Red Sox majority owner) and Jeff Bezos (Amazon founder), respectively, got me to wondering why such successful business leaders would venture into print media—arguably a dying...
Communication: Ain’t Nothing Like the Real Thing
Communication, by its very nature, is a two way street. Someone speaks and someone listens—well, hopefully someone listens—and then someone speaks again; or someone writes and someone responds, and so on. People also communicate non-verbally. A gesture here and a wink...
The Ripple Effect
If, like me, you've been skimming the headlines recently (online, of course) and ducking the constant barrage of what’s happening where and when—from the Trayvon Martin case and the Edward Snowden stare down, to D.C. politics as usual and the birth of a future...
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.
