Blog
Is Your Brand Flexible? Entrepreneurs, Startups, and even Major Brands Need to Respond to Changes in the Marketplace
The smartphone and tablet wars are ongoing. Every 6 to 12 months, we get a new barrage of tantalizing photos and cryptic descriptions of the latest this and the latest that—sleek new gadget designs and powerful new software that promise to be bigger, better, faster....
Great Brands Need to Respond to Changes in the Marketplace
The smartphone and tablet wars are ongoing. Every 6 to 12 months, we get a new barrage of tantalizing photos and cryptic descriptions of the latest this and the latest that—sleek new gadget designs and powerful new software that promise to be bigger, better, faster....
Mardi Gras Anyone?
Mardi Gras seemed to come and go this year with little fanfare. In fact, if New Orleans hadn’t been featured as a backdrop to some of my favorite TV shows, I might not have noticed its arrival and departure at all—though I do recall seeing an online feature on Rio de...
Needs vs. Wants Helps Us Keep Priorities in Focus
It’s not easy to stay focused—not in a world that seems to be moving at a million miles per hour, not in a world in which we are bombarded with endless news cycles that feed us stories ranging from deadly snow and cold in the northeast to ISIS beheadings in the Middle...
Staying True to My Brand
With a personal slogan of “More Creativity, More Ideas, More Fun!” and a company logo that feature’s a blue monkey with a big, wide grin, it should come as no surprise that humor finds its way into my social media posts and blogs quite often. Humor is an important...
A Lesson in Branding from the NFL
While I didn’t really have a “dog” in this show—my favorite team, the Oakland Raiders haven’t even got a whiff of the playoffs in a decade plus—being a west coaster, I was rooting for the Seattle Seahawks to be crowned champions again this year. One miracle catch had...
If Chimps Can Do It . . .
I was reading an online article this week about scientists studying how chimpanzees communicate. For this particular study, researchers spent 750 hours observing chimps and analyzing their vocalizations. What they found is that chimps indeed do “talk” to one another...
What Can Your Taxes Teach You? Business 101?
Inevitably, once the NFL playoffs hit, individuals, married couples, small business owners, and corporate financial types start hauling out the previous year’s receipts, bank statements, and other tax records. It’s a sure sign that tax season has arrived: W2s and...
Service Anyone?
It was “swearing-in time” in Washington DC this past week, as well as for state legislatures around the country. Newly-elected and returning senators and representatives smiled for the cameras, swore their oaths, and took their seats. It was a fairly drama-free...
As Leader, the Buck Stops with You
One of my long-time brand “heroes” let me down over the holidays. No, it wasn’t the fact that the item I ordered didn’t make it in time for Christmas, though that was the case. Nor was it the fact that this long-time ecommerce vendor failed to plan adequately for the...
How Was Your 2014?
The end of another year is upon us, and a new one is about to begin. How did 2014 treat you? How did you treat 2014? Were you a wallflower, or did you join-in? Sure, the world had its ups and downs, but for me, 2014 was fantastic: I got engaged, got married, welcomed...
Happy Holidays from Barrel O’Monkeyz
I hope everyone is as excited for the holidays as this puppy!
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.