by King Monkey | Oct 9, 2019 | Uncategorized
When you read a review online do you really, really know for whence it came? Whether it’s a 5-star review or a negative Nancy (or Norm), can you rely on its veracity? After reading a recent Wall Street Journal article, I’m not so sure. In Have Online Reviews Lost All...
by King Monkey | Jul 24, 2019 | Blog Tips, Branding, Entrepreneurs, Marketing, Story Telling
Most marketing novices think selling is simply a matter of telling your prospective customers all about what you do or can do—a cataloguing of features the prospect is likely to be interested in. I call this the “laundry list” approach to marketing. But in a world...
by King Monkey | Jul 17, 2019 | BOM News, BOM People
It’s been a while since this King Monkey has checked in with an update on all things monkeyz-related. How have you been? I’ve been great, family’s been great, and business has been great. How lucky am I? First things first, just as Monkeyz Nation continues to grow,...
by King Monkey | Apr 25, 2019 | Influencers, Social Media, Uncategorized
Message from the King Monkey about Influencer Marketing Influencer marketing is when a brand leverages influencers—celebrities, well-known experts/authorities, target audience peers with large social media followings, bloggers, reviewers, and others—in its field or...
by King Monkey | Sep 27, 2018 | Uncategorized
I’m a firm believer that, tempting as it is, you simply can’t conduct all business from behind a desk or by phone or email. Sometimes you just have to get out and shake hands and meet people face-to-face. That’s why a few times each year this King Monkey hits the road...
