The Business Development Funnel

Are you operating at your full sales potential? Business Development is all about identifying the right target audience for your product or service and building strong relationships to understand and meet client needs. In Business Development parlance, we know this as...

Rounding Out Your Inner Circle

The life of an entrepreneur or small business owner is often times a lonely island. You’re usually at work long before anyone else arrives and you stay long after others go home—and that’s if you’re fortunate enough to have a team working with you. Many times,...

Heard Any Good (Brand) Stories Lately?

Success comes from being able to tell the story of your brand and engage audiences in ways that are creative, non-intrusive, and fun. Below is how we tell our brand story at Barrel O’Monkeyz. As our name suggests, we are energetic, nimble, and don’t believe business...

New Tools, Same Fundamentals

Time and time again I am struck by how new technologies and new ways of communicating tend to make some of us think certain “old ways” of doing things are no longer useful, especially when it comes to marketing. Sure, the rotary phone and telegraph have gone the way...

Cold Calling Know How

Do you dread cold calling? Do you wonder if it’s just a waste of time? Don’t toss cold calling out of your marketing tool kit just yet. Even in this day of digital and social media, some traditional techniques never get old. When done right—when done with purpose,...