by King Monkey | Jul 31, 2013 | Uncategorized
Communication, by its very nature, is a two way street. Someone speaks and someone listens—well, hopefully someone listens—and then someone speaks again; or someone writes and someone responds, and so on. People also communicate non-verbally. A gesture here and a wink...
by King Monkey | Jun 19, 2013 | Uncategorized
Marketing 101 teaches us to define our ideal client or customer (our “target audience”) and to gear our communications and marketing efforts toward that broad group. Not to the exclusion of others, of course, but the idea is that if we communicate what we need to the...
by King Monkey | May 9, 2013 | Uncategorized
Don’t Assume. How many times have we heard someone tell us that, whether it’s at home or on the job? There’s usually a second part to that saying, something about “When you assume, you make a (posterior section) out of you and me.” Seems like sound advice to me. To...
by King Monkey | Apr 10, 2013 | Uncategorized
I am often surprised when I hear people grumbling how they didn’t get something they wanted, only to find out from them later that they never really asked for it. “I built this new Web site and all I really wanted was for people to contact me for a free consult.”...
by King Monkey | Mar 27, 2013 | Uncategorized
It’s easy to tell people what they want to hear. After all, politicians do it all the time (sorry, I couldn’t resist!). But what about what people need to hear, whether it’s good news or bad, or something in-between? What about those “tough” conversations, which...