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Good, Bad, or Fake? Finding Value In Online Reviews

Good, Bad, or Fake? Finding Value In Online Reviews

Reviews are fundamental to online consumerism. Without reviews to read through, how do you know the widget you've been eyeing from "Company X" is all it's cracked up to be? You've never heard of Company X and their particular version of widget, so how can you be sure...

Play to Your Strengths: You’ll Be Glad You Did

Play to Your Strengths: You’ll Be Glad You Did

My family taught me a lot about being successful. As the youngest child, I learned by watching my older siblings try, fail, learn from their mistakes, and succeed. I also learned the value of collaboration, communication, and cooperation.

You Can Learn a Lot About Success from Family Dynamics

You Can Learn a Lot About Success from Family Dynamics

My family taught me a lot about being successful. As the youngest child, I learned by watching my older siblings try, fail, learn from their mistakes, and succeed. I also learned the value of collaboration, communication, and cooperation.

Will It Sell? Sometimes Innovation Alone is Not Enough

Will It Sell? Sometimes Innovation Alone is Not Enough

Ten years ago this week, I was blogging about “innovation.” I wrote, “what we need to encourage is innovation and commercial viability.” Ten years on, it’s still sage advice. Here’s that blog again. Enjoy!

No Surprises: Get It In Writing

No Surprises: Get It In Writing

When Barrel O’Monkeyz is working on a project, we don’t like surprises, nor do our clients, so we “get it in writing.” That way, we can all be on the same page about what the work will entail, how long it will take, who’s doing what, how much will it cost, and more.

The Right People for the Job: Employee Engagement Revisited

The Right People for the Job: Employee Engagement Revisited

Post-Labor Day weekend seemed like a good time to reflect on work, employee engagement, and how hiring the right people for the job who are happy and passionate about their work affects your brand. The Barrel O'Monkeyz team consists of engaged individuals dedicated to...

Who Stands Out as a Stand-In?

Who Stands Out as a Stand-In?

As you go out into the world to represent your brand, who can you rely on to hold down the fort at home? Who’s your pinch-hitter? This is an important topic for leaders who attend or participate in tradeshows like the PPAI Expo premium show in Las Vegas or the SAAC...

Carving a Niche That Represents You

Carving a Niche That Represents You

These days the marketplace is becoming saturated with new brands, and so many are approaching this problem by casting the widest nets and diluting their brand identity to hopefully appeal to new markets. It’s important to remember what makes your brand unique. I...

LET’S GET CREATIVE

​Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.