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Crafting Key Messages: The Heartbeat of a Successful Brand
With brand messaging, if it takes too long to get to the heart of the matter, readers simply move on. Keep it clear, keep it engaging, and watch your brand resonate. Here’s how!
HDSA “Celebration of HOPE Gala 2014” October 17
The Huntington’s Disease Society of America San Diego Chapter’s “Celebration of HOPE Gala 2014” is coming up on Friday, October 17, at the Manchester Grand Hyatt. This event features great food and drinks, dancing, an exciting live and silent auction, and talks from...
All Assumptions Are Not Created Equal
We’re all guilty of assuming. After all, assumptions based on life experiences and common sense can help us to anticipate and be proactive, rather than reactive. But taking things for granted all of the time, even when we should know better, is where we can get into...
HDSA “Celebration of HOPE Gala 2014” October 17
The Huntington’s Disease Society of America San Diego Chapter’s “Celebration of HOPE Gala 2014” is coming up on Friday, October 17, at the Manchester Grand Hyatt. This event features great food and drinks, dancing, an exciting live and silent auction, and talks from...
When Brand Expectations Aren’t Met
Just as we expect the sun to come up tomorrow, or for there to be no one approaching us head-on in our lane when we round a hairpin turn, or that when we toss something up, it will come down, we come to expect certain things from brands. It’s just like the law of...
HDSA “Celebration of HOPE Gala 2014” October 17
The Huntington’s Disease Society of America San Diego Chapter’s “Celebration of HOPE Gala 2014” is coming up on Friday, October 17, at the Manchester Grand Hyatt. This event features great food and drinks, dancing, an exciting live and silent auction, and talks from...
Keeping in Touch
We all wish our marketing success could be guaranteed and efficient. Given the massive sales of the iPhone6 and iPhone6+, it seems these days all Apple has to do is “build it and they will come.” The same goes for other recent product debuts such as the PlayStation4...
HDSA “Celebration of HOPE Gala 2014” October 17
The Huntington’s Disease Society of America San Diego Chapter’s “Celebration of HOPE Gala 2014” is coming up on Friday, October 17, at the Manchester Grand Hyatt. This event features great food and drinks, dancing, an exciting live and silent auction, and talks from...
Lasting Impressions: Successful Brands Can’t Afford to Have Bad Days
Your brand is the sum of your actions, your words, how others experience you, and how they perceive you. This holds true whether you’re an individual (personal brand) or you represent an organization (company brand). Your brand is your reputation. It sets...
Cause and Effect
I was in a local big box store over the weekend. There in the seasonal aisle section what did I see? There were Halloween decorations, costumes, and candy by the bagful . . . and amazingly there were also lots and lots of Christmas decorations, ranging from lighted...
Meetings that Deliver
We’ve all been there: meetings that are at conceivably the worst times possible, lack focus, just seem to go on endlessly with little to show for progress, or tend to become forums for self-aggrandizement. It’s Monday morning and someone had the bright idea to kick...
LET’S GET CREATIVE
Based in San Diego and active across southern California and beyond, Barrel O'Monkeyz serves as a seasoned, outsourced marketing agency specializing in both business-to-business and consumer-based marketing. Our barrel is full of talent and creative minds ready to help companies tell their brand stories, ramp up sales, and launch new products.
