by King Monkey | Jul 15, 2014 | Uncategorized
Time and time again I am struck by how new technologies and new ways of communicating tend to make some of us think certain “old ways” of doing things are no longer useful, especially when it comes to marketing. Sure, the rotary phone and telegraph have gone the way...
by King Monkey | Jul 10, 2014 | Uncategorized
Do you dread cold calling? Do you wonder if it’s just a waste of time? Don’t toss cold calling out of your marketing tool kit just yet. Even in this day of digital and social media, some traditional techniques never get old. When done right—when done with purpose,...
by King Monkey | Jul 8, 2014 | Uncategorized
What does the story of your brand tell your audience about your products or services . . . about your company? Is your brand nothing more than a logo, a tag line, and a business card, or does your brand connect emotionally with those you serve? (Hint: If it doesn’t,...
by King Monkey | Jul 2, 2014 | Uncategorized
More news watching this week got me to thinking about “soft skills.” You know what I mean—those “people” skills such as an ability to listen, to communicate, and be friendly, among other things. It seems no matter where I look, whether locally, nationally, or even the...
