Blogs

Sometimes it’s interesting to look back over a certain span of time to see how much things have changed or how much they’ve stayed the same. The United States turns 247 years old on July 4. That’s ancient in people terms, but quite young for a country. What have we learned in our nearly 250…

Summer is a time for travel and vacations, but that doesn’t mean your marketing efforts should take a timeout. While you and your staff are recharging body, mind, and spirit with a little summertime R&R, there are plenty of things you can do over the next several months to ensure your business growth efforts don’t…

Science Tells Us Luck is Real – and We Help to Create It! Fresh on the heels of a 2020 that most of us would rather forget, writing about “luck” might seem like an odd topic. But, with St. Patrick’s Day fast approaching, the subject of luck is bound to come up in conversation. In…

There’s a new buzz word making the rounds in business circles. If you’ve had your ear and eyes to the news grapevine the last few months, I’m sure you’ll recognize it. Close on the heels of the now cliché phrase, “We’re here for you,” is the term “pivot” as it relates to companies making significant…

Now that businesses are reopening and the economy is seeing a bit of a bounce back, it’s time to revisit those crucial elements of your business growth strategy. Needless to say, how you utilize social media should be chief among your marketing tactics when it comes to engaging customers and reaching out to potential new ones. In…

In the spirit of St. Patrick’s Day, Barrel O’Monkeyz is running a special promotion now through March 17 where you could win a free one-hour, one-on-one “beverage” meeting with either the King Monkey himself, Paul June, or BOM’s Account Executive Dina Daglas. This would be a great opportunity for you to explore questions about digital…

Message from the King Monkey about Influencer Marketing Influencer marketing is when a brand leverages influencers—celebrities, well-known experts/authorities, target audience peers with large social media followings, bloggers, reviewers, and others—in its field or industry to drive engagement. Now as technology and the reach of social media makes connecting with and influencing a large audience more…

There’s an old adage that says “You can’t be everything to everybody.” Attempt to do so in your personal life, and you’ll constantly be trying to please everyone to the point where you stretch yourself so thin that there’s just not enough “you” left to go around for family, friends, and all those relationships that…

Inbound Marketing is the best way to turn strangers into customers and “brand fans” excited to promote your business, and at the center of this Inbound Marketing universe is your website. Companies are 3 times as likely to see higher return on investment (ROI) on Inbound Marketing campaigns than on outbound. 84% of small businesses…

You’ve heard of crowdsourcing—using the Internet to amass support in the form of funding or information (hence the “crowd” part of the word). Now, with Thunderclap, you can engage in crowdspeaking—using the Internet to mass-share a single message or event by social media, flash mob-style. Thunderclap for #COREKickstarter The Barrel O’Monkeyz team has set up…

In “Social Media: It’s Time to Get Out There and Engage (Here’s How…),” Paul June, aka the King Monkey, dispenses sage advice to readers of the 25th Anniversary issue of IN Hollywood Magazine, the Los Angeles magazine of entertainment, fashion, people, and lifestyles. Paul joins a select list of authors, thought leaders, business professionals, and…

Memorial Day is in the rear-view mirror, which means summer weather is about to hit and vacation “season” soon will be in full swing, including for yours truly and the Monkeyz staff. It’s an annual rite that’s good for the body, mind, and spirit—and good for recharging the batteries so you’re in tip-top fighting shape…