Blogs

Knowing how many people are accessing your web site, what their experience of it is, and whether they are buying what you’re selling is . . . priceless.

A lot has been said, written, and posted about Web analytics in recent years. Every website owner seems to understand that he or she needs to have web analytics in place—it’s part of practically every web-related sales pitch or digital marketing plan going—but there’s a big difference between knowing you need something and knowing how…