Blogs

Marketers are always striving to engage consumers. It’s what we do. Through advertising, PR, direct mail, social media, special events—you name it—our goal is to expose audiences to your brand, tell them your brand story, and engage said audience in the process of buying, selling, and talking about your product or service. Now, emerging technology…

Sometimes it’s fun to look back and wonder, what was I doing on this day a year ago, two, three . . . you get the idea. Looking back is a good way to see how or if your thinking has changed or if you’ve made the progress you’d planned on (or not). Perusing the…

My Oakland Raiders started off their 2016-17 NFL season with a victory, and my LA Dodgers are four games up on the Giants as I write this. All is good (for the moment) in the Paul June sports multi-verse. Yes, I know—they really aren’t “my” teams, but it’s hard to think of them otherwise when…

Labor Day weekend has come and gone. It’s the proverbial marker to end summer and begin fall, though by the calendar (and for those of us in warmer climes) summer has a few more weeks on the dance card. Chances are you got together with friends and family at some point this weekend and probably…

I get asked all the time where I came up with the name “Barrel O’Monkeyz.” I’ve always been intrigued by monkeys. They always seem to be having fun. Monkeys make me laugh. And that’s a big part of who I am . . . and the kind of organization I wanted my company to be.…

In case you’ve been living under a rock for the past month and need a reminder, Father’s Day is on Sunday. It’s time to break out the steaks and BBQ grills, fill coolers with ice and cold brews, and restock your Dad’s inventory of ties he shouldn’t wear but probably will. To all the Dads…

When it comes to communications—ANY communications—whether it’s whispering sweet nothings to a potential love interest, or trying to engage potential customers to buy your product or service, if you don’t know WHO you’re talking to, how can you hope to make a successful connection? Far too often I see business development and marketing types launch…

Goals are important. They are what drive us and give direction to our lives. Goals help us lose weight, get fit, finish household chores, climb mountains, buy houses, ask that special someone out on a date, have kids, work harder so we can make more money to buy the things we want, etc. In business,…

Do you have more “room” in your life than you think? Often I’ll hear from a client or colleague that he or she is so busy running the business that there’s positively no time left in the schedule to engage in marketing, social media, and other business development activities—let alone have a life and enjoy…

It really should come as no surprise that numerous studies back up the notion that “giving is better than receiving.” It’s been common knowledge as far back as biblical times (“It is more blessed to give than receive” Acts 20:35) if not earlier. And one of the most compelling facts studies reveal is that the…

“There is immense power when a group of people with similar interests gets together to work toward the same goals.” (Idowu Koyenikan, author and consultant) Congrats to DMOS Collective on its team effort to create pro-quality, portable tools so riders and athletes can build better jumps. With over 200 backers to date and some 20+…

The hallmark of most successful business leaders and entrepreneurs is the ability to step back every now and then to reflect on where they are, where they want to be, and where they’ve been—including an examination of takeaways and critical lessons of what they’ve discovered along the way. Through reflection, we can make progress with…