Blogs

I’ve written before about the importance of keeping your foot on the marketing pedal during so-called “off-peak” times of year, such as over the Winter holidays and during the summer. The motto of the article to follow is “Don’t disappear just because you think your customers have (because they haven’t).” Keep Your Marketing Efforts Going…

Summer is a time for travel and vacations, but that doesn’t mean your marketing efforts should take a timeout. While you and your staff are recharging body, mind, and spirit with a little summertime R&R, there are plenty of things you can do over the next several months to ensure your business growth efforts don’t…

Business News Daily describes the measure of success for a brand’s social media and digital marketing efforts as the ability to use it “to grow a flourishing community of fans.” I couldn’t agree more, though I’d probably add that lasting success comes from the use of social media and digital marketing to both grow and…