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Marketing Is No Longer About the Stuff You Make, But About the Stories You Tell. View Accessibility

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Authentic You

Dress and Speak According to Your Audience

The authentic, genuine YOU that you present to an audience—whether that audience is one person or one hundred—NEVER changes (at least it shouldn’t), but the way you communicate and connect with your audience by necessity must change with the context of the situation. From how you speak to the clothes you wear, you have to “know”…

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