by King Monkey | Apr 11, 2018 | Advertising, Marketing, Marketing Strategy, Marketing Tips
There’s a great debate raging over whether organic results or paid results are better—especially as it relates to digital advertising efforts. While it’s long been assumed that web visitors tend to avoid clicking on search “results” they know to be ads or...
by King Monkey | Feb 27, 2018 | Advertising, Blog Tips, Marketing, Marketing Strategy, Marketing Tips, Social Media, Websites
Inbound Marketing is the best way to turn strangers into customers and “brand fans” excited to promote your business, and at the center of this Inbound Marketing universe is your website. Companies are 3 times as likely to see higher return on investment (ROI) on...
by King Monkey | Jun 7, 2016 | Advertising, Branding, Digital Media, Marketing, Marketing Strategy, Marketing Tips, Target Market, Uncategorized, Websites
Digital marketing, like traditional marketing, is most effective when you “look before you leap.” In other words, consider goals and objectives, and then focus on necessary tactics, not the other way around. Sounds straightforward, I know, a real no-brainer, but you’d...
by King Monkey | Feb 18, 2016 | Advertising, Blog Tips, Design, Digital Media, Marketing, Marketing Strategy, SEO / SEM, Target Market, Uncategorized, Websites
If you’re lucky, website visitors will give you 10 to 15 seconds to capture their attention before they move on to a shinier, more engaging web experience. As the marketing/sales leader for your organization, you need to be asking, “What are we doing on our website to...
by King Monkey | Feb 9, 2016 | Advertising, Branding, Digital Media, Marketing Strategy, Marketing Tips, Social Media, Story Telling, Target Market, Uncategorized, Websites
When it comes to communications—ANY communications—whether it’s whispering sweet nothings to a potential love interest, or trying to engage potential customers to buy your product or service, if you don’t know WHO you’re talking to, how can you hope to make a...
