Balancing Business Development with Work for Current Clients
Ask a business consultant about finding the right balance between time for new business development and getting client work done, and you’ll likely get an earful on time management and setting priorities. Those skills are certainly important, and many of us could use some brushing up from time to time, but chances are if you…
Putting People Behind Your Brand
Facebook gets the second most online traffic every day, just behind Google. Not too far behind them are other social media giants such as Twitter, LinkedIn, and scores more tailoring to specific audiences and niches. If that doesn’t get your juices going—if it doesn’t get you thinking your company/brand better jump on the social media…
Strong Strategy + Strong Tactics = Social Media Success
We all know the famous refrain from the movie, Field of Dreams—“If you build it, they will come.” What worked for Kevin Costner’s character, though, won’t necessarily work for your social media goals. Establishing a presence on your favorite social networking site, such as Facebook or LinkedIn or Twitter, doesn’t guarantee anyone will come calling,…
What I Found by Getting Lost
I moved a few weeks back. I’m still in California, but it’s a new town and new digs. I felt disoriented at first, like a fish out of water (or is that ‘monkey out of the jungle?’), even though I had email, social media, IM, and texting to keep me in touch with friends and…
