It is not only important that one is seen and heard in today’s world, but also listen’s and invites conversation with its fans and followers. It is critical in our tech savvy world that one has a comprehensive Social Media plan to stay in touch with today’s ever changing customer. From monitoring your brand to driving traffic to your website, to building customer loyalty to providing customer support, Social Media Marketing is essential to today’s growing business.
Social Media Campaign Options:
- Advertising: Form of Online advertising that focuses on social networking sites. One of the major benefits of advertising through social networking sites (Facebook, MySpace, Friendster, bebo, orkut...and many others) is that advertisers can take advantage of the users demographic information and target their campaigns appropriately.
- Publicity: Earned media (or free media) refers to favorable publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity gained through advertising. Earned media often refers specifically to publicity gained through editorial influence, whereas social media refers to publicity gained through grassroots action, particularly on the Internet.
Which option is right for your company? Click above for the campaign that meets your needs.